The keys to a strong military are coordinated intelligence efforts,
high-tech weaponry, and good shoes – American-made shoes, that is,
according to certain members of the sneaker lobby.U.S. law requires that
all clothing, boots and dress shoes for new military recruits be
American-made. However, one of the exceptions under the so-called Berry
Amendment, which was originally passed in 1941, is athletic footwear.
The estimated 225,000 new military recruits every year, instead, receive
a cash allowance to buy their own sneakers with no requirement on where
the shoes were made. The Pentagon program is valued at $15 million a
year.
This program puts the training of U.S. troops at risk, says
Matt LeBretton, the director of public affairs for American shoemaker
New Balance, one of 13 companies urging President Obama and lawmakers to
back a change to the Berry Amendment. He argues that an insufficient
shoe could either increase the possibility for a training injury or lead
to hamper troop fitness.Sequestration, it would seem, is not the only
thing that could affect military readiness.
“It only makes sense
to have a shoe that’s designed for the rigors of training,” LeBretton
said. “And they’re not doing that today.”But it’s not just for the
military’s sake that this new law passes. With many of these proposals,
it’s also about economics. Supporting American manufacturing boosts the
economic and promotes hiring, LeBretton argues.
“We believe that
as a company that making things in the United States matters, and it
should matter,” LeBretton said. “A lot of people, from the president on
down to through congressional leaders and rank-and-file members, say the
same thing.”
New Balance is one of the only remaining companies
that make their shoes in the U.S. Other American companies like Nike and
Vans produce their shoes overseas. Thirty-eight different companies go
into producing New Balance shoes. A $500,000 contract for a 40-person
company, he said, could go a long way.
A bipartisan mix of 15
senators is putting their support behind this change. They include Sens.
Sherrod Brown, D-Ohio, Jack Reed, D-R.I., Lindsey Graham, R-S.C,
Sheldon Whitehouse, D-R.I., Jeanne Shaheen, D-N.H., Roy Blunt, R-Mo.,
John Boozman, R-Ark., Richard Blumenthal, D-Conn., Kelly Ayotte, R-N.H.,
Elizabeth Warren, D-Mass., Mo Cowan, D-Mass., Bob Casey, D-Penn., and
Chris Murphy, D-Conn.
The letter to the president was authored by
Maine Sens. Susan Collins and Angus King, which makes sense,
considering that a majority of New Balance’s manufacturing employees are
located in their state. LeBretton estimates 200 new manufacturing jobs
could be created if this were to go through.
While this change
could be made through the Defense Department or the president, neither
has seemed willing to go through with it. And while the request is a bit
unusual – as LeBretton said, “We’re in the shoe business and we didn’t
think of it” – this change can be made administratively or through
congressional action.
As Napoleon Bonaparte once said, “An army
marches on its stomach.” Well, in this case, an army should only march
on American-made shoes, proponents of this new change would argue.
The
shoe's shiny mesh upper material feels almost like snake skin. The
soles, a thin ply of rubber, stick to the ground like lizard
feet.Running shoes keep getting weirder. Merrell indeed markets its new
Vapor Glove shoe as something unique. The company calls them the "most
minimal shoe Merrell has ever made."On a scale, they weigh in at 6
ounces apiece — half the weight of regular running shoes. Wearing the
Vapor Glove is akin to the sensation you get in slippers.
I laced
up and did a 4-mile trail run last week. It was my first test in the
shoes, and right away I knew they were wildly different.
On the
trail, the shoe gave a "barefoot" feel — it can seem like nothing is on
your foot at all. I could feel each stone underfoot as I scampered up a
steep bank on a rough part of the route.Merrell touts that the minimal
design will "stimulate muscles." I guess that's what the stiffness in my
legs was the day after that first run.To be sure, you need to start
slow with a shoe like the Vapor Glove. The brand cites "zero-drop
cushioning," meaning the shoe is flat from front to back. There is no
heel rise and very little foam underfoot.
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